The Ranger's Blog

Post details: Woodland Trust passing off?

Woodland Trust passing off?

An unusual advert caught The Ranger's eye in his own sidebar:

Look carefully. Yes, that's right, the advert headed 'Wildlife trust' is actually pointing to a Woodland Trust website. When you click on it (I tried) it takes you to a page exhorting you to join the Woodland Trust.

Some mistake, possibly? There's keen competition between wildlife charities for members. The Wildlife Trusts are the big boys of wildlife charities - a powerful national federation of local trusts, with a lot of members. The Woodland Trust, by comparison, is a quarter the size, but pretty good at getting publicity.

I reckon the Wildlife Trusts wouldn't be too happy about this headline.

4 comments so far, see them and add yours here!

Posted on 19th March 2009 at 10 21 pm
by The Virtual Ranger
791 views

Categories: Wildlife & countryside news and comment

Permalink

Share |

Comments:

Comment from: jack

Sorry, I don't get it. Is it that one charity can be confused with another, or is it more sinister than that? Is the Woodland Trust some dark volkisch Gruppe we should avoid?

The Ranger responds: Apols. Got carried away and used rangery jargon. I'll edit the post to explain: your first hypothesis is correct, although the second one sounds far more exciting!

Permalink 19/03/09 @ 22:38

Comment from: The Wildlife Gardener

Ah - but they've not capitalised the T of trust. They could be advocating trust in wildlife (as opposed to...?) rather than The Wildlife Trusts. There's no copyright on English words. As Steven Spielberg found out when he tried to TM the word 'Jurassic'.

Permalink 20/03/09 @ 10:43

Comment from: The Virtual Ranger [Admin] · http://naturenet.net

That kind of pin-head dancing would get you nowhere in court, I'd say. I'm not suggesting any copyright or trademark infringement (two different things, incidentally) but passing off. Hey, perhaps I shoulda been a lawyer? Is it too late?

Permalink 20/03/09 @ 11:35

Comment from: The Wildlife Gardener

Yep fine...passing off....yep...zzzzz

Permalink 20/03/09 @ 17:20

The thoughts and writings of The Virtual Ranger, since 1995 the host and mascot of Naturenet, the UK's most popular independent environmental website; along with interjections from his real-life alter ego, Matthew Chatfield, and others. Featuring not only Naturenet and countryside related stuff, but, as on Naturenet, plenty of other material - more or less at random - that takes The Ranger's fancy. But you can be confident that soon enough he'll be rather sarcastic.

Next post: The Ranger's Blog supports World Water Day

Search

	Follow The Virtual Ranger on Twitter
	Follow the Wildlife Gardener on Twitter

Post details: Woodland Trust passing off?

Woodland Trust passing off?

Comments: